Optimistic & looking-forward senior lead

I turn vision into execution by mobilizing people and ways of working providing business agility around a shared goal

Program & Project Management | Transformation

About me

I am results-oriented lead with over 20 years of international experience in driving transformative initiatives at the nexus of innovation and technology ensuring efforts are strategically focused. Proven track record of delivering large-scale solutions & applications implementations globally ensuring operational excellence. Proven ability to define and implement scalable program management methodologies, fostering consistency and business agility across the organization.

Added value

Building on a strong technical foundation with a Master’s and a Bachelor’s in Engineering, I complement my profile with an Executive MBA, MIT’s AI for Business Strategy training, and project management certifications. I am also certified SAFE (Scaled AGILE) professional following many years of experience driving AGILE teams and being Agile ambassador. My career spans both large enterprises and startup ecosystems, which has strengthened my strategic agility and ability to deliver results in complex, fast-moving environments. Having lived and worked in multiple countries such as Spain, Belgium and Switzerland has equipped me with a global perspective, high cultural intelligence, and the capability to build strong cross-border collaborations.

Leadership

People first. Skilled in empowering teams, resolving conflicts, and developing talent, I combine strong strategic capabilities with operational excellence enabling cross-functional collaboration to drive impactful business results.

Why me

I am well-experienced and fully versed in bridging strategic business objectives with program execution - Proven track record delivering programs and projects at European and global scale. Designing and implementing cross-functional governance, launch orchestration frameworks, and “new ways of working” that accelerate business agility, align stakeholders, and ensure accountability across portfolios. Adept at chairing executive and steering committees, managing critical paths, RAID, and dependencies, and translating technical and operational complexity into clear business outcomes. Recognized as a trusted leader who drives alignment through ambiguity, fosters high-performing teams, and delivers value through disciplined execution and continuous learning.

Reviews

Program Solution & Delivery Lead

Switzerland.

March 22 - February 25

European Transformation Program to design and implement in European countries a common solution that standardizes processes, roles and applications (ERP, HCM, WFM, HR, BI, etc) delivering actionable insights and driving operational efficiency.

Tasks:

  • Strategic Program & Portfolio Leadership: Headed a €20M+ European transformation program, managing 14 large-scale initiatives across ERP, HCM, WFM, and BI platforms. Oversaw end-to-end project delivery from business ideation to value delivery, portfolio prioritization, and executive reporting to the Steering Committee, ensuring alignment with strategic objectives.

  • Organizational Change & Transformation Management: Designed and executed change management strategies to drive adoption of the new common solution across diverse teams and countries. Fostered stakeholder engagement, reinforced ownership, and accelerated the transition from fragmented processes to unified, scalable business operations.

  • Agile, PMO Framework & Technology Enablement: Established a comprehensive PMO framework, automated dashboards, and introduced tools like Microsoft Azure DevOps to enhance collaboration, transparency, and decision-making. Mentored teams to adopt agile ways of working, improving delivery speed and program efficiency.

  • Business Value & Cross-Functional Alignment: Ensured initiatives delivered measurable value by engaging business stakeholders, aligning priorities, and promoting continuous improvement. Established Product Increment Sessions and developed high-performing teams to sustain organizational impact. 

Key Achievements:

  1. Successfully deployed a common European solution - integrated ERP, HCM, WFM, BI - across multiple countries, achieving operational excellence and enabling a data-driven company culture.

  2. Designed and implemented the SAFe (Scaled Agile Framework) to enable enterprise business agility. Orchestrated end-to-end collaboration among multiple vendors, including Deloitte, Accenture, Avanade, HLC and Capgemini, as well as internal program and operations teams, aligning activities from business ideation to value delivery.

Innovation Program Sr Manager

Belgium

January 2017 - February 2022

Lead innovative program to optimize call center operations by automating inbound email handling, with the dual objective of enhancing customer satisfaction and driving operational efficiency. The program comprised two key initiatives an AI-powered solution to read, classify and resolve emails and a chatbot to respond frequent customer and employees’ inquiries. The program delivered a 20% reduction in operational FTEs.

Tasks:

  • Strategic Innovation & Portfolio Leadership: Managed €6M budget reporting to Head of Products; led a 6-person data science team to analyze 12 months of global data, defining top 10 strategic priorities and aligning them with local market needs to maximize business value and investment focus.

  • AI Product Delivery (MVP & SaaS): Delivered end-to-end AI solutions (MVP, SaaS, Chatbot) across global operations, defining scope, securing funding, and managing roadmaps, vendors, and cross-functional teams to achieve on-time, on-budget, high-quality outcomes.

  • Stakeholder, Agile & Execution Leadership: Acted as Product Manager and Scrum Master, leading cross-functional teams and aligning senior stakeholders through SteerCo reporting, KPI tracking, and roadmap governance; drove execution of TOP10 (12 months) and TOP50 (24 months) business intents.

  • Transformation, Partnerships & PMO Governance: Led global transformation across call centers by embedding agile ways of working, automating workflows, and improving customer satisfaction; established strategic partnerships (Microsoft, Acuvate, Mentis) and enhanced PMO governance, frameworks, and portfolio alignment.

Key achievements:

  1. Successfully delivered an innovative program by deploying several AI solution at a global scale producing 20% FTEs savings. Program consisting of specialized AI-algorithms and chatbots covering the major business needs to automate or accelerate agents response.

  2. Designed and Implemented AGILE ways of working enabling business agility. The framework allowed the company to listen to all markets inputs throughout a structured and prioritized backlog, define in perfect alignment (PI sessions) short and mid term business priorities and translate them into workable and understandable packages for the delivery teams.

PUBLITOOTH

Founder & Managing Director

Spain

October 2008 - December 2016

Founded and scaled a digital solutions company specializing in innovative marketing technologies, helping clients across sectors gain a competitive edge. Delivered measurable business impact, including revenue increases of up to €2M annually for key clients. Successfully exited via vertical acquisition in 2016.

Tasks:

  • Led end-to-end digital transformation programs across sectors (public, healthcare, and global brands), driving portfolio delivery, stakeholder management, and cross-functional leadership to ensure successful execution and business impact.

  • Designed and delivered scalable digital products and platforms (mobile/web, AR, proximity marketing, gamification), leveraging Agile methodologies, product lifecycle management, and customer-centric innovation to enhance engagement and ROI.

  • Defined product and innovation strategy, combining market analysis, business case development, and ROI-driven prioritization to position the company as a trusted strategic partner and enable technology adoption at scale.

  • Strengthened PMO governance and client partnerships, securing Microsoft Gold Partner recognition, enabling multi-year engagements, and ensuring portfolio alignment, KPI tracking, and long-term value delivery.

Key achievements:

  1. Drove revenue growth of up to €2M annually by designing and delivering innovative digital solutions for key clients, strengthening customer engagement, product innovation, and business value creation.

  2. Founded and scaled a startup to 3,000 customers across 3 countries, leading go-to-market strategy, international expansion, and strategic partnerships (Microsoft), securing multi-year contracts with global brands (PEUGEOT, ALAINAFFLELOU, etc) and achieving strong media visibility.

I-suite Project Manager

Spain

March 2008 - January 2009

At Stryker Corporation, a global leader in medical technologies delivering advanced surgical, orthopaedic, and hospital solutions, I served as IT/Project Manager responsible for designing and implementing intelligent operating room environments across Europe, supporting enhanced clinical workflows and next‑generation healthcare delivery within a pool of European Project managers.

Tasks:

  • Led end-to-end IT projects, managing scope, budget, timelines, and quality across global, cross-functional teams.

  • Managed stakeholder alignment and requirements, ensuring delivery of solutions aligned with business priorities.

  • Applied project healthcare governance and risk management, driving on-time, on-budget delivery through KPI tracking and proactive mitigation.

  • Coordinated cross-functional teams using hybrid methods, improving collaboration and delivery efficiency

Key achievements:

  1. Project managed and signed off on the installation of major intelligent operating room solutions, including one integrated OR at the hospital in Vigo and eight intelligent operating rooms at Vall d’Hebron in Barcelona

IT Project Manager

Spain

January 2007 - March 2008

At NEC Corporation, a global leader in information technology and network solutions, I served as IT Project Manager, driving the successful delivery of complex software and infrastructure implementation projects for multinational clients.

Tasks:

  • Managed end‑to‑end technical projects, overseeing planning, execution, and delivery to ensure scope, schedule, and quality targets were met.

  • Coordinated cross‑functional teams and resources, aligning technical specialists and engineers to deliver solutions that met client requirements.

  • Engaged stakeholders and communicated project status, maintaining clear reporting on progress, risks, issues, and milestones to business and technical audiences.

  • Implemented project governance and risk management, tracking KPIs, identifying mitigation strategies, and enforcing quality and compliance standards

Key achievements:

  1. I was invited to Japan to train at NEC’s global headquarters in Tokyo, where I deepened my technical expertise in telecommunications systems, project delivery practices, and IT solutions within one of the world’s leading technology companies. This experience not only enhanced my specialist skills but also allowed me to immerse myself in Japanese culture and the country’s innovation‑driven business environment, strengthening my global mindset and professional adaptability

Customer Support Engineer

Spain

January 2005 - December 2006

At Comverse, a global leader in telecommunications software and value‑added services for mobile network operators, I served as Technical Support Engineer, driving delivery of telecom systems and solutions that enhanced billing, messaging, and customer management capabilities for service providers worldwide.

Tasks:

  • Provided technical support and troubleshooting for Comverse telecommunications software, diagnosing and resolving complex customer issues to maintain system performance and uptime.

  • Acted as escalation point for critical cases, collaborating with internal engineering teams to drive timely problem resolution and customer satisfaction.

  • Documented technical issues and solutions, creating knowledge base content to streamline future support and improve service delivery

  • Managed customer interactions and relationships, ensuring clear communication, expectation alignment, and professional support across global accounts

Key achievements:

  1. I was privileged to travel to Tel Aviv for specialist training, where I deepened my expertise in telecom platforms such as SMS and MMS messaging systems and gained hands‑on exposure to advanced telecommunications technologies. This opportunity also allowed me to immerse myself in Israeli culture and innovation, experiencing one of the world’s most dynamic tech ecosystems—renowned for its vibrant startup scene and cross‑cultural business environment—while strengthening my technical and professional capabilities